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ePortfolio outlining a proposed marketing plan for a mobile app for the IU Indy Health and Wellness Promotion organization

This portfolio is the product of the Health Care Market Plan assignment that guides this course. This market portfolio focuses on the organization, Indiana University Indianapolis Campus Health, and the medical services it provides.

This portfolio consist of a marketing plan created by Grace Gill. The organization created is called FuelU, while striving to provide healthy nutritious meals to college students, and beyond. This program will include 3 healthy meals, or snacks, prep ... ped and ready for on the go, or be delivered right to your dorm. This will consist of a mission statement, SWOT analysis, competitor markting, market research, target market, strategies, objectives, public relations plan, a budget, and an evaluation. FuelU strives to have healthy meals and snacks to better the health of our college students. Read more

We empower IU Indianapolis students to take charge of their oral health through education, prevention, and resources that build confidence, reduce health risks, and create healthy habits beyond college. We want to educate how oral health ties with ov ... erall student wellness. We want to encourage students to take small, realistic steps toward healthier habits. With free dental kits, workshops on nutrition and oral health, tobacco cessation coaching to address oral cancer risks, and explain the connectiveness of oral health with overall health. We want students to leave with knowledge and habits that will be helpful in the long run. Read more

I made an ePortfolio for my class on operating a vaccination clinic here at IU Indianapolis. This project focuses on being convenient, and making our students stay healthy.

This ePortfolio centers around Jags & Cubs, a new Health and Wellness Promotion program I developed for course PBHL-H432. Jags & Cubs is designed to support and empower pregnant and mothering undergraduate students at IU Indianapolis. This program pr ... ogram provides many different opportunities for students, such as peer support groups, mental health resources, educational sessions, connections to prenatal resources, and academic advocacy. This is all an effort to support these students and ensure they know they are not alone in their journey to balance academics, motherhood, and their personal well-being. This ePortfolio is my marketing plan to promote this program, raise awareness, increase engagement, and reduce stigma. Read more

This ePortfolio highlights my learning and growth in healthcare marketing throughout the semester. It includes projects, research, and reflections that demonstrate how healthcare marketing principles connect to patient care, communication, and trust. ... Viewers will find examples of market research, target market analysis, and service development focused on student-centered healthcare. Overall, this portfolio demonstrates my ability to apply healthcare marketing strategies that increase value, accessibility, and trust while supporting quality care within a campus health setting. Read more

Incorporating telehealth resources through Campus Health

Marketing for CAPS. This ePortfolio was completed in accordance with the IU Indianapolis Richard M. Fairbanks School of Public Health course, Health Care Marketing. Materials presented here represent the collective work of the student above completed ... during the semester. Read more